The Runaway

"As the Internet continues to expand in volume and diversity without interruption, only a relatively small percent of its total mass will be money-making. The rest will be created and maintained out of passion, enthusiasm, a sense of civic obligation, or simply on the faith that it may later provide some economic use. High-profile portal sites like Yahoo and AOL will continue to consolidate and demand our attention (and maybe make some money), while millions of smaller sites and hundreds of millions of users do the heavy work of creating content that is used and linked. These will be paid entirely in the gift economy."